Magazin, KPW, aktuelle Beiträge von KPW zu Themen des IT- und IP-Rechts, Wettbewerbsrecht, Markenrecht, Designrecht, Patentrecht, Urheberrecht, IT-Recht, E-Commerce, Datenschutzrecht, Know-How-Schutz, Rechtsanwalt, Fachanwalt

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Advertising and competition

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Archive

  • Color in the name becomes an obstacle to protection

    The trademark application “ROSE” fails because “Rosa” in German is a characteristic of baby clothing and the application included it.

  • Ready, Set, Innovate

    World IP Day 2026 and the power of IP rights in sport This year’s World Intellectual Property Day is themed “IP and Sports: Ready, Set, Innovate!” and focuses on the central role of patents, trademarks, designs and copyright in the sports industry . With its campaign, WIPO wants to show how IP laws enable innovators,…

  • Not a syringe like any other?

    Can a standard disposable syringe be registered as a 3D trademark? The Board of Appeal of the EUIPO finds that it lacks distinctive character.

  • Resale Oktoberfest reservation

    Anyone who resells Oktoberfest table reservations commercially is acting misleadingly – according to Munich Regional Court I. What this means for commercial sellers.

  • Bargain prices as a pitfall.

    Red percentage sticker, crossed-out price, small “RRP”. Is such a design of an advertisement of a discounter anti-competitive?

  • Breach of competition due to poor organization

    Non-competition clause infringed despite unknown injunction? The Higher Regional Court of Cologne affirms organizational fault – and sets limits in the core area.

  • Liability for AI-generated images

    Is the creation of an AI image using an original a copyright infringement? How close does the result have to be to the original?

  • Offline, but not free

    Anyone who stores music or films offline on Spotify or Netflix is not making a private copy. The ECJ has ruled that no device levy is due here.

  • AI diagnostic software patentable

    AI diagnostic tools are generally patentable. Federal Court of Justice clarifies when software runs on the human body – and when it doesn’t.

  • Illustrator fails against film producers

    Action brought by an illustrator against the film adaptation of the School of Magical Animals dismissed. Individual design features are not eligible for protection.

  • Copyrights to symbols in construction plans

    The Regional Court of Cologne denies copyright protection for standardized CAD symbols in hospital plans due to lack of creativity.

  • Fictitious founding years in luxury brands

    Fictitious founding years as part of luxury brands can be misleading if the many years of expertise suggested do not exist.

  • Redacting, but the right way

    Redaction, but the right way. The Bavarian State Commissioner for Data Protection explains how to redact documents in compliance with data protection regulations.

  • Sharing access data within the Group

    Internal disclosure of database access data within the Group is not a targeted anti-competitive obstruction or a violation of the GeschGehG.

  • Cannabis with a click

    According to the Federal Court of Justice, online marketing of products and treatments using cannabis with lists of complaints is prohibited advertising to the public.

  • Designer brand without designer deceptive

    ECJ: Designer trademark can be lost in case of deception. Anyone who wrongly suggests that the designer is still involved in the design process risks losing their trademark rights.

  • Special as a trademark for beer

    BPatG: Word mark “Spezial” for beer and gastronomy not registrable. What breweries and restaurateurs should consider in their trademark strategy.

  • Rummage table instead of luxury

    Düsseldorf Higher Regional Court prohibits TK Maxx from selling L’Oréal luxury cosmetics. The court confirms that rummage counters destroy the “aura of luxury”.

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