
KPW
Magazine.
KPW
Magazine.
All about trademarks
Digital and AI
Advertising and competition
Creativity and design
Archive
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Game of Döner
Game of Döner or free riding? The trademark dispute between a kebab company and HBO in connection with Game of Thrones.
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No damage for data transfer to the USA
What hurdles exist for claims for damages due to data transfers to the USA? Munich Regional Court I sets the bar high.
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Trademark protection for SEX ADDICT
“SEX ADDICT” as a trademark for erotic articles? An EUIPO decision shows why this lacks the necessary distinctive character.
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The end for veggie burgers
The EU Parliament has decided that terms such as burger, schnitzel, steak and sausage may only be used for meat products in future.
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Burden of proof for bad faith
When is a trademark application considered to be in bad faith? The Federal Court of Justice has now established clear rules on the distribution of the burden of proof.
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Anti-counterfeiting and anti-piracy technology guide
Find out how companies can protect themselves against counterfeiting in the anti-counterfeiting and anti-piracy technology guide
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Coaching is not distance learning
Coaching participants must pay. The LG Hamburg clarifies when coaching programs are not subject to the Distance Learning Protection Act.
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Misleading advertising with EU organic label
Find out why the Regional Court of Stuttgart classifies the use of the EU organic seal for organic products in the footer as anti-competitive.
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Is biobased a sham?
Bio-based: Find out what competition law requirements are placed on advertising with sustainability for packaging.
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GTC only online?
Is it sufficient to only refer to the GTC online? The Federal Court of Justice has decided this question in connection with references to online GTCs in offline contracts.
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National trademark also works across borders
A decision by the ECJ on ownership in other EU countries strengthens the laws of national trademark owners in cross-border online trade.
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EU DATA ACT applies from today
The Data Act comes into force on 12.09.2025. Discover the opportunities and obligations it brings for companies.
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AI imitation of dubbing voice infringes personality rights
The imitation of a dubbing voice by AI raises legal questions. Does this infringe the personal rights of the voice actor?
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Expensive formal error in cease and desist letter
Errors in the form of competition law cease and desist letters can be expensive, as a decision by the Regional Court of Frankfurt am Main shows.
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Online coaching is not distance learning
Munich District Court clarifies that online coaching is not distance learning if the support is comparable to face-to-face events.
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Payback capped for medical devices
Federal Court of Justice ruling stipulates that only PAYBACK points worth a maximum of one euro are permitted per medical product sold.

























