Magazin, KPW, aktuelle Beiträge von KPW zu Themen des IT- und IP-Rechts, Wettbewerbsrecht, Markenrecht, Designrecht, Patentrecht, Urheberrecht, IT-Recht, E-Commerce, Datenschutzrecht, Know-How-Schutz, Rechtsanwalt, Fachanwalt

KPW

All about trademarks

Digital and AI

Advertising and competition

Creativity and design

Archive

  • GEMA wins against OpenAI

    GEMA wins against OpenAI: The ruling is likely to have far-reaching consequences for the AI industry and copyright protection.

  • German mushrooms from Holland and Poland

    Can a supermarket advertise German mushrooms if the product actually comes from Holland? Find out more here.

  • New withdrawal button 2026

    Introduction: Simple withdrawal with a click From June 19, 2026, a new obligation will become a reality for online retailers in the EU: the so-called withdrawal button. The reason for this is EU Directive (EU) 2023/2673 of 22.11.2023, which aims to make the withdrawal from online contracts just as easy as concluding them. Consumers should…

  • Vegan liqueur allowed without egg?

    Is egg-free liqueur permitted? Discover the legal nuances and the ruling on vegan egg liqueur.

  • Risks and side effects for influencers

    Find out all about the risks and side effects of influencers who advertise over-the-counter medicines without mandatory texts.

  • Getty Images vs. Stability AI

    The dispute between Getty Images and Stability AI raises important questions about trademarks, copyrights and artificial intelligence.

  • Shipping costs in advertisements

    What obligations do retailers have regarding shipping costs in their advertisements? The Bochum Regional Court has a clear opinion on this.

  • Beauty claim or health claim

    Beauty claim or health claim? Find out how legal decisions influence the advertising of collagen drinks.

  • Key housing and repair clause

    A dispute over a spare part with a signal effect The case began with an inconspicuous car part: a black plastic housing for a vehicle key. The owner of a registered Community design was of the opinion that an online retailer was infringing her design right by selling identical replacement key housings. The retailer defended…

  • E-commerce coaching is distance learning

    Federal Court of Justice confirms once again: e-commerce coaching is subject to the Distance Learning Protection Act and requires approval.

  • Discount tricks in the crosshairs

    What price may companies refer to if they want to advertise with price reductions without risking cease and desist letters?

  • Nero Champagne vs. Champagne

    Nero Champagne: Is the addition ‘Nero’ legally permissible or does it jeopardize the reputation of the protected champagne?

  • Mercedes radiator grille as a trademark

    The EUIPO’s decision on the Mercedes radiator grille: What companies can learn about design and trademarks from the ruling.

  • Data protection in the AI Länd

    Find out how to use AI in compliance with data protection regulations. The paper by the Baden-Württemberg State Data Protection Commissioner offers tips.

  • X is liable for untrue statements made by Grok

    The Regional Court of Hamburg has ruled that Platform X is liable for violations of personal rights caused by false statements made by the AI bot Grok.

  • This is not whiskey, gin or rum.

    Alcohol-free alternatives to whiskey and gin: Are designations such as “This is not whiskey, gin or rum” legally permissible?

  • Apple Watch not CO2-neutral

    The Regional Court of Frankfurt am Main has prohibited the company from advertising its smartwatches with the term “CO2-neutral” in a ruling dated 26.08.2025, Ref. 3-06 O 8/24. Deutsche Umwelthilfe had taken action against the company and objected to the use of the term in the advertising for various models of the smartwatches on offer…

Do you have any questions?

We are happy to help you.

Contact

Maximum file size: 10MB