Consulting

in the

Trademark law.

Trademark law is international, complex and requires expertise. You can rely on our team of experienced trademark attorneys to support and advise you in all matters relating to trademark law.

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Advice on trademark law

Das Markenrecht spielt für immer mehr Unternehmen und Unternehmer eine wichtige Rolle, denn Marken sind wertvolle Unternehmenswerte. Umso wichtiger ist es, das Unternehmen von Anfang an markenrechtlich optimal zu begleiten – von der Markenstrategie über den Schutz und die Pflege einer Marke bis hin zur Verteidigung von Markenrechten. Unsere erfahrenen Fachanwälte und Rechtsanwälte beraten Markeninhaber professionell in allen Bereichen des Markenrechts, damit Marken strategisch entwickelt und effektiv geschützt werden und so am Markt erfolgreich sein können.

Advice on trademark strategy

A sound trademark strategy is the key to brand success. We will show you how to legally protect the signs for your goods and services in the best possible way and which trademarks offer you the best protection to survive in the market. We support you right from the initial phase so that you can rely on a strong trademark right from the start. If you wish, we can also work hand in hand with advertising and naming agencies or other creative professionals. We bring our legal know-how to the collaboration to give you a legal basis for the selection of a trademark.

We can check whether your desired trademark is protectable and free from third-party laws as early as the development phase. When advising you on your trademark strategy, we also take into account the specifics of your industry and distribution channels and how the desired trademark can be effectively enforced and commercially exploited later on.

With a sophisticated trademark strategy, you can conquer market segments for your company, increase your own brand value and keep the competition at bay.

Trademark registration, trademark search and trademark monitoring

Ein grundlegender Teil jeder markenrechtlichen Beratung ist die Markenanmeldung sowie die vorgelagerte Markenrecherche und die nachfolgende Markenüberwachung. Wir unterstützen Sie weltweit bei der Anmeldung Ihrer Marke und kümmern uns um alle Formalitäten. Bereits davor führen wir umfangreiche Markenrecherchen durch, um sicherzustellen, dass Ihre Wunschmarke verfügbar ist und keine älteren Rechte verletzt. Nach erfolgreicher Registrierung lassen wir Sie nicht allein: Durch eine kontinuierliche Markenüberwachung behalten wir Ihre eingetragene Marke im Blick. So erkennen wir frühzeitig, wenn Dritte ähnliche Zeichen anmelden.

Trademark licensing and contractual aspects – Optimally structuring licenses

The commercial exploitation of a trademark is often associated with contracts. We support you with trademark licensing and all contractual aspects relating to your trademark. Whether you want to allow third parties to use your trademark through a trademark license or you want to use someone else’s trademark yourself – we will draft the appropriate license agreement. We attach particular importance to ensuring that the license agreement is advantageous for you. Important points such as the scope of the license, geographical scope, term, quality control and license fees are regulated clearly and transparently. In addition, we support you in drafting delimitation agreements for similar trademarks or trademark transfers in the event of the sale of a company. The support of an experienced trademark attorney is essential when drafting such agreements in order to protect your interests and avoid disputes later on. An example: Would you like to license your well-known trademark as part of a franchise concept? We will develop a contract that protects your trademark, provides the licensee with clear rules of use and secures you a fair return through license fees.

Due diligence in trademark law – valuation of trademark rights

In the context of company takeovers, investments or partnerships, we carry out due diligence in trademark law. We carefully examine all existing trademark rights of your company or the takeover candidate. We assess whether all important trademarks are registered and adequately protected and whether there are any risks – for example, pending disputes. We also check the validity of your trademarks: have all deadlines been met? Are the trademarks being used properly so as not to jeopardize their protection? This check provides you with a sound basis for decision-making. You know exactly what value the trademark portfolio has and can make informed business decisions. This will help you avoid unpleasant surprises, such as an acquired trademark losing its protection due to legal defects or overlooked conflicts with third-party trademarks.

Trademark disputes

Trotz aller Vorsichtsmaßnahmen können markenrechtliche Streitigkeiten auftreten. Wir stehen Ihnen zur Seite, wenn es zu Konflikten im Markenrecht kommt – sei es, dass Ihnen eine Abmahnung ins Haus flattert oder dass ein Unternehmen Ihre Markenrechte verletzt. Wir setzen Ihre Markenrechte erfolgreich gegen Rechtsverletzer durch und wehren markenrechtliche Ansprüche und Abmahnungen gegen Sie effektiv ab.

Customs seizure in the event of piracy

Wir gehen konsequent gegen Piraterie und Fälschungen Ihrer Markenprodukte vor, in dem wir eng mit Strafverfolgungs- und Zollbehörden zusammenarbeiten. So können gefälschte Waren bereits bei der EIn- und Ausfuhr durch Zollbeschlagnahme aus dem Verkehr gezogen werden.

Our expertise – your advantage

Our law firm has many years of experience in all areas of trademark law. We work for our clients worldwide with the help of our international network. With our trademark law advice, we cover all facets of trademark law – from strategic planning and trademark registration to the defense of your trademark worldwide. Holistic support for your trademark warrants that you can concentrate on your core business while we provide a strong legal framework for your brand. Rely on our specialized know-how to secure and expand the value of your trademark. Your trademark is in good hands with us. You benefit from:

Modern software:
We use modern software from leading providers to always have up-to-date information on trademarks in all trademark registers. through.
Advice and analysis:
We analyze your needs and offer you tailor-made advice on trademark law that covers all the points that are important to you.
Legal expertise:
Regular training and an intensive exchange within our professional network ensure that we are always informed about the latest developments in trademark law.
Experience with trademark offices:
Thanks to our many years of experience, we know the special features of the individual trademark offices and courts and can therefore advise and represent you optimally.
International network:
We have a strong international network and are involved in international trademark law organizations such as INTA and ECTA. We work together with trademark attorneys worldwide to provide you with global support.