
KPW
Magazine.
KPW
Magazine.
All about trademarks
Digital and AI
Advertising and competition
Creativity and design
Archive
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The Marlboro Man and the tobacco advertising ban
Probably no longer permitted today: The Marlboro Man, cigarette icon of the 20th century. On the changes and requirements for tobacco and cigarette advertising.
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Amazon warning trap
Clemens Pfitzer, certified expert in intellectual property law and IT-law, outlines some of the most common reasons for cease and desist letters from retailers on Amazon.
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Rubik’s cube remains protected
The Rubik’s cube, which has been popular since the 1980s, remains protected as a 3D trademark. Following a decision by the EUG, the cancellation of the trademark would be rejected.
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Free second pair of glasses
Are opticians allowed to advertise a free second pair of glasses or is this an inadmissible advertising gift under the law on the advertising of therapeutic products?
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EUR 1,000 in damages for nude photos via WhatsApp
What claims are you entitled to if classmates share nude photos via Whatsapp? Frankfurt Regional Court awards compensation for pain and suffering.
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Nasty UBER surprise for UBER drivers
What legal challenges do UBER drivers face in Germany and how does the legal situation affect their work?
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No transfer claim for .eu domains
Is there a transfer claim for .eu domains or not? Find out everything about the decision of the OLG Stuttgart on this topic.
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Hammer advertising for doctors
Hammer advertising and its legal limits for doctors in the competitive medical market. What is allowed for advertising gifts to doctors?
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The fairy tale of the Frog King
Can famous fairy tale characters such as the Frog King be protected as a trademark? The Federal Patent Court explains the legal limits.
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Infringement by Le Corbusier furniture?
May furniture that was produced without the consent of the copyright holder be placed in a store and made available for use by the public?…
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Registration of foreign commercial designations in bad faith
The registration of foreign trademarks in Germany can be problematic. When does this constitute an application in bad faith?
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Showers in the gym
Is showering in the gym included? Is advertising that gives rise to misconceptions misleading and anti-competitive?























