
KPW
Magazine.
KPW
Magazine.
Trademarks
Digital working
Creatives and designers
Archive
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Risk of incorrect revocation instructions
A recent decision by the Higher Regional Court of Stuttgart shows the harsh consequences of incorrect withdrawal instructions in e-commerce.
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Turkey imports without brand exhaustion
Parallel imports outside the EEA, in particular Turkey, cannot claim exhaustion to defend against trademark claims
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Hatefluencers are not competitors
As an influencer, can you defend yourself against the accusation of being a hatefluencer with the means of competition law or not?
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Advertising with before and after pictures for Hyaluron
Is advertising with before and after pictures for wrinkle and lip injections permitted? The Federal Court of Justice has clearly decided the question.
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EUR 30 million contractual penalty enforceable
Background to the case At the heart of the proceedings were long-standing trademark disputes between two companies relating to the design of jeans. The trademark…
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Is coaching distance learning?
Is coaching distance learning? The Federal Court of Justice has ruled on this. Coaching providers now need to take action.
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Limits of information in trademark law
What are the limits of information in trademark law? What applies if you no longer know the customers and suppliers of infringing goods?
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R.I.P. ODR platform
Find out everything you need to know about the ODR platform and its discontinuation on 20.07.2025. What steps should companies take now?
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New rules for advertising with sustainability
The German government plans to implement the new rules for advertising with sustainability and environmental claims and against greenwashing.
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AI training with Facebook and Instagram
The Cologne Higher Regional Court has decided whether Meta may use publicly accessible data for AI training with Facebook.
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Cancellation of the OBI color trademark
Learn more about the cancellation of the orange OBI color trademark and the challenges that come with color trademarks.
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Awards for KPW
According to Best Lawyers and Handelsblatt, Clemens Pfitzer and Markus Wekwerth are among Germany’s Best Lawyers 2025.
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Physician advertising for dietary supplements
Advertising by doctors is inadmissible if it contains health claims that do not correspond to established scientific knowledge.
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E-cigarette pods without age verification
The sale of so-called pods without age verification is anti-competitive. Companies must ensure the protection of minors – otherwise there is a risk of cease and desist letters
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Domain Yes, Company No
The combination with a top-level domain alone is not sufficient for generic terms to create a legally registrable company.
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Data from Facebook and Instagram for AI training
The Higher Regional Court of Cologne has ruled that Meta may use public user data from Facebook and Instagram for AI training.
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Google is liable for DSA
Google is liable as a disturber from the time it becomes aware of an advertisement by a third party that infringes trademark law.