{"id":24890,"date":"2022-10-08T14:24:59","date_gmt":"2022-10-08T12:24:59","guid":{"rendered":"https:\/\/kpw-relaunch.wp1.visual4.com\/themen\/certification-mark\/"},"modified":"2026-09-12T02:05:19","modified_gmt":"2026-09-12T00:05:19","slug":"certification-mark","status":"publish","type":"topic","link":"https:\/\/kpw.law\/en\/topics\/certification-mark\/","title":{"rendered":"certification mark"},"content":{"rendered":"\n
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\"Gew\u00e4hrleistungsmarke,<\/span>
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Quality<\/p>\n\n\n\n

and<\/p>\n\n\n\n

Trust<\/span>.<\/p>\n\n<\/div> \r\n<\/h1>\n\n\n

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Certification marks create trust: <\/strong>You can rely on our many years of experience in protecting and enforcing certification marks.<\/p>\n\n\n\n

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Contact us now!<\/a><\/div>\r\n\r\n <\/div>\r\n \r\n <\/div>\n\n\n
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Call now!<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n

What is a certification mark?<\/h2>\n\n

The certification mark <\/strong>is a special form of trademark<\/a> that is not used to identify the goods or services of a particular company, but rather guarantees compliance with certain quality, safety or other standards. The certification mark gives the consumer the assurance that the goods or services labeled with it meet certain objective test criteria. <\/p>\n\n

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The certification mark is the test seal of modern trademark law: objective, neutral and a guarantee of quality.<\/strong><\/p>\n<\/blockquote>\n<\/div>\n\n

Since when have certification marks been available in Germany and the EU?<\/h2>\n\n

In the European Union, the certification mark was introduced as part of the 2017 trademark law reform, which came into force on October 1, 2017. In Germany, the certification mark was integrated into national trademark law <\/a>on January 14, 2019. <\/p>\n\n

This was the first time that an independent trademark form was created that does not serve the origin function of a trademark, but acts as an independent seal of approval.<\/p>\n\n

In many other countries, such as the USA, certification marks have existed for a long time and are an established instrument in trademark law there.<\/p>\n\n

Who may be the owner of a certification mark?<\/h2>\n\n

A special feature of the certification mark is that the trademark owner may not sell or provide<\/strong> the goods or services marked with it themselves<\/strong>. Instead, the proprietor must be an independent institution that <\/p>\n\n